Sr.SEO (Search Engine Optimization)

Job Specification

This section gives the important characteristics of the role which is further Segmented, into areas of importance.


Job Title
Location
Sr.SEO (Search Engine Optimization)


Job Purpose
The SEO will work closely with all internal teams involved in the development process. A SEO is a professional communicator capable of grasping communication and organizational challenges, devising imaginative and intuitive solutions to improve the volume or quality of traffic to web site from search engines’ results.


Principal
Accountabilities




• Performing keyword analysis and writing keyword research reports for the clients.
• Auditing our website for search engine friendliness, writing onsite optimization reports, and executing recommended optimizations by editing website content, updating html source code, and implementing 301 redirects.
• Back-link analysis of SalSoft Technologies competitor’s websites to identify opportunities
• Employing creative ideas for developing new website content that will naturally attract links (link bait).
• Writing reports on viral marketing techniques such as blog writing, video creation, and podcast creation
• Analyzing and optimizing the organizational website for increased conversions by implementing tools to understand customer behavior and developing A/B split tests (conversion rate optimization).
• Management of Google AdWords campaigns with the goal of continually improving CTR (click-through-rate) and conversions
• Monitoring, analyzing, and interpreting Google Analytics traffic and conversion data to measure the performance of our work, understand which initiatives deliver the highest returns, and identify new optimization opportunities.



Reporting line & Functional department


Experience & Qualifications

• A Degree or Diploma in Journalism, communications or a related field
• Minimum two year’s experience as either a copywriter or content analyst (or both) in an agency environment (including experience with interactive media and direct marketing)
• Self-motivated with a keen enthusiasm for and demonstrable understanding of the Web industry and technologies
• Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects, with diverse audiences and concisely communicate complex or demanding subject matter
• Ability to multitask and meet tight deadlines
Detail oriented
• Well versed with Industry standards on the subject
• Must have a basic knowledge of HTML/CSS

Personal Profile &
Skill Set

• Outstanding oral and written communication skills, problem solving, negotiation ability, long-term vision, and project planning experience.
• Capable of working effectively under tight deadlines, work independently & maintain strong working relationships.
• Must be a motivated and focused worker who can work efficiently unsupervised.
• Must be extremely organized (you love to create to do lists)
• Must manage time well, correctly prioritizing tasks.
Industry: Information Technology
Category: Software Development
Total Position: 1
Job Type: Permanent
Job Location: Karachi, Pakistan
Gender: Male
Age: 20 - 35 Years
Minimum Education Bachelors
Degree Title:
Career Level: Experienced (Non-Manager)
Minimum Experience: 1 Years



Salary: 50,000 PKR

Warm Regards,
Mariam Chaudhary ,C.E.O ,
Pak Cell: +92 334 3717014 (GMT +0500)
KSA Cell: +96 650 2795 482(GMT +300)
Email: mariam@m-r-services.com